If you’re a fan of fragrance and food, then hop down to 34 Mayfair for the exclusive restaurant’s latest collaboration with luxury perfume brand, CREED.
From the outside, the eatery has been dressed to impress, with a beautiful Sicilian garden of citrus trees and luscious foliage waiting to greet guests.
Continuing the sunny theme, are two new menu items inspired by CREED’s Millésime Impérial scent.
We took a table by a window in the smart spot, with jazz playing in the background and the theatre of the open kitchen set before us.
To kick our Sunday lunch off, we opted for the Millésime cocktail, which is inspired by the citrus and fruity notes found in the CREED scent bearing the same name.
The long drinks fit the bill perfectly in the heat, with sprigs of rosemary jutting from the glass further transporting me to somewhere on the Med.
It was 1pm and the place was fairly busy, with an eclectic mix of diners around the room, from families to couples and me with my father.
Opting for something on the lighter side, we went with the 34 Shrimp Cocktail and the Avocado, Gorgonzola and champagne dressed salad to start.
The bread basket, which preceded these dishes, helped quench our appetite, with a delicious mix of freshly-baked slices and some creamy butter to boot.
Our seafood and salad combination was spot on. The salad was generously portioned, with lots of avocado to play with and the shrimps were large and juicy.
While dad went for a glass of Malbec for his next drink, I went for a classic Vesper Martini featuring a shake of Copperhead Gin, Grey Goose and Lillet Blanc.
34 Mayfair is famed for its sumptuous selection of beef and head chef Harvey Ayliffe’s menu is based around the bespoke Argentine
With that in mind, dad went for a rib eye steak with fries and cauliflower cheese on the side. Meanwhile, I continued sailing with the seafood theme with a main serving of the Sicilian salad with lobster, prawn and squid.
Service was friendly and efficient, with the meal maintaining a good flow.
Our main orders arrived in good time and the steak was perfectly pink, just as ordered. The Sicilian salad was a little on the small side and I checked in with the waiter to check it was the large, not the small. He told me this is a question he’s frequently asked, so if you order this dish, don’t be surprised by its compact design.
Anyhow, they say size isn’t everything and indeed, the seafood medley satisfied my appetite and it was deliciously fresh.
Rounding things out, we opted to share the CREED-inspired Sicilian Garden dessert.
The sweet creation is quite a spectacle, with a bright ball of mandarin mouse, adorned with crushed biscotti, meringue pieces and a flourish of gold leaf.
It didn’t take long for us to decimate the work of art.
If you order the CREED menu items at 34 Mayfair, you’re gifted with a vile of perfume to take home, so you can continue your fragrant journey for a while longer.
This delicious sensory collaboration is only on until August 31, so make sure you sniff it out in time!
Mayfair 34 is located at 34 Grosvenor Square (entrance on South Audley Street), London, W1K 2HD
To book a table visit 34.capricebookings.com or call 020 3350 3434.